Marketing Assistant
Principal purpose of position
Supports the development and distribution of marketing and sales materials. Assists in production of advertising, marketing brochures, sales kits or other promotional materials. May write articles and design layouts.
Essential job functions:
- Primary cooperative marketing lead. Assistant will approve contractor ads for financial reimbursement, track contractor allotment based on program performance and ensure the proper use of logos and brand guidelines.
- Carefully monitor communications response data and other performance and marketing metrics.
- Establish and maintain a centralized archive of presentations, marketing materials and communications that is accessible to various functional groups internally.
- Coordinate the production and distribution of various communications with outside vendors, such as printers and mail houses, to meet their designated due date.
- Assist in marketing research.
- Coordinate various outreach events throughout Oregon to support the program.
- Create and distribute rollout communications for program updates, product enhancements, direct marketing programs and sales tools. Maintain marketing plan flowchart.
- Assist in financial responsibilities: estimating, billing, reporting and invoicing for marketing fees and expenses, cooperative advertising requests and documentation.
- Assist in media scheduling, proofing and trafficking of creative.